Helping Build Your Online Brand
Web Expert Design is a New York City based agency dedicated to helping businesses use the internet to get more customers, improve their image and create a recognizable brand. Our experts are committed to helping you use the Internet as a tool to grow your business and increase customers.
Years ago you could place an ad in the Yellow Pages and in your local newspaper and have many new customers looking for your product or service. Today most people go on-line and use search engines like Google to find goods and services in their local area. We can help you establish your business on every mobile device, search engine and social media platform. Turning your brand into a trusted authority site that has users flocking to you and having all of your pages rank high in Google.
Your website is the first impression your potential customers get of your business. It is important to have a website that reflects your company’s image. If you don’t have a website or you have an outdated or slow loading website, your clients will seek their business elsewhere. Our talented designers and developers can create a modern website for your company that reflects your brand. We are experienced at creating, great looking, SEO optimized, responsive website for all types of businesses.
According to a comscore.com report, mobile now accounts for “60 percent of digital media time spent.” If customers have trouble using your website on mobile, they will go elsewhere. Responsive design allows a website to resize and rearrange the layout of visual components depending on the capabilities of the device, mobile or desktop. Our developers and designers are skilled in creating great looking, SEO optimized, responsive websites for all types of businesses.
Let our design experts develop your online store, so you can focus on your business. Even with the best products and great prices, customers will shop elsewhere if your online-store is complicated, confusing or looks unprofessional. Our expert web design team knows how to design an online store that is perfect for your business. Our Professional Web Services team knows what it takes to succeed online and will create a profitable web store that your customers will love. We will help you promote your store through video marketing on YouTube and great search results on Google, Yahoo and Bing.
Search Engine Optimization (SEO)
Having a great website is not enough, it is important for clients to find you when they search online. Your website has to be checked and optimized to ensure it loads quickly with no errors, keywords and content must be reviewed and social media Web 2.0 sites set up for your business, linking back to your website. You also need incoming dofollow links from relevant authority sites, in your niche, linking back to your site. Our experts can help you with SEO, and offer reports explaining how to rank well in Google.
Every month, thousands of people search for your product or service online. Almost 50% of all online searches are local. Between 2013 and 2014, local searches from smartphones increased more then 400%. If potential customers can’t find a local business within the local map results they will go to the competition. We help your business to be located in the map results on the major search engines.
Our marketing experts will work with you to establish a marketing plan based on keyword research and your business goals to help you increase traffic to your site. We work with Facebook, Google, Youtube, and Bing to help you get the results you are looking for.
Retargeting, sometimes called Remarketing, is a new advertising technology that can increase your advertising return over 50%. It works as follows: A customer visits your site and places item in the shopping cart. A cookie is set on the customers browser. The customer leaves your website and goes to another page. The cookie we set works with retargeting software to display an ad to the user requesting that they return to your site to complete the sale. The customer returns and places the order, thus saving a lost sale.
We can design a video campaign for your business to help you establish and promote your products and services and promote brand recognition. We have existing videos for many business types that can be customized with your contact info, website, and logo at a reasonable cost. We can also create a custom video using white board, character, and photo animation, as well as live video. We can help your video rank high in YouTube and reach page one on Google. We can also create a high traffic video website to promote your product or service.
We can help you with branding, establishing your business name and identity. Finding your domain name. Designing your slogan, choosing your colors, fonts, logo, business cards, letterhead and advertising postcards and brochures.
Your reputation is the first thing customers see when they search for your business. Even before going to your website they see ratings from Google+, Yelp, TripAdvisor, Yahoo Local, Yellow Pages, Angie’s List, Urbanspoon and others. Since 85% of consumers find local business info online, business owners need to monitor what their customers are saying and manage their reputation. Ratings must be encouraged from satisfied customers and dissatisfied customers must have a way to resolve grievances without resorting to placing bad ratings as their first action. Our skilled professionals will work with you to create a plan to improve your reputation and get more business.
According to forbes.com, even small and midsize businesses should have a mobile app. A mobile app provides a way for you to instantly communicate your specials to your customers. You can build customer loyalty be offering free items after a set number of purchases or a contest that they enter by their purchase. We can build you a mobile app to help your business marketing.